Brands That Are Killing It on TikTok
TikTok TikTok is a short video sharing app where users upload videos that are usually less than a minute long, and most often between 15 to 30 seconds long. It’s …
Give Your Business the Gift of Social Media This Season
Christmas ? it?s the most wonderful time of the year ? for retailers! The unceasing jingle of festive tunes, the cheap free-flowing wine at Christmas parties, and the laudable sentiment …
Why Likes on Social Media Don?t Matter
What if we told you that the number of likes on social media you get doesn?t matter? With Instagram recently and somewhat controversially removing the ability to like a post …
How to Manage Your Reputation When the Trolls Come Running
Building your company?s brand online is tough enough when you?re working to establish yourself and dealing with usual business growing pains, but what about when you have to deal with …
Social Media Platforms: Understanding What is Right for Your Business
Social Media Platforms Breakdown: Understanding what is Right for Your Business Social media is a cornerstone of success for any online business. It?s the perfect way to interact with …
How to Set Up Your Facebook Page
By Alexander Bussey In previous articles, we have discussed the power of social media marketing and talked at length about the importance of Facebook; the only social media platform to …
Instagram Stories: How to Create the Best Content for Your Followers
By: Alexander Bussey Instagram stories are a relatively new feature; first launched by the app in August 2017. Similar to Snapchat stories, Instagram allows you to share a selection of …
The Fundamentals of Digital Marketing #6: Social Media and SEO
By: Alexander Bussey This article forms part of an ongoing series, designed to help small business owners assimilate the basics of digital marketing. If you run a business, there?s a …
What is a Pixel? What does it track?
What is a Pixel? If you?ve spent any amount of time marketing your good or services on the internet, you?ll have come across the term ?tracking pixel? or sometimes just …
How to Create a Social Media Policy
Social Media Policy As business owners, there never seems to be enough hours in a day to get all the tasks accomplished on our list. The never ending list of …
