Why & How to Use Customer Reviews in Your Marketing
Reviews have a huge impact when it comes to digital marketing. Reading and replying to reviews is important, but that’s not all there is to it! In this episode, we …
Things You’ll Need When Outsourcing Your Online Marketing
Now that you’ve decided to outsource your online marketing, it’s time to talk about building a successful relationship together. You aren’t exempt from responsibility once you’ve brought your digital marketer …
Tips for Hiring a Digital Marketer
You’ve decided to hire a digital marketer. Now what? In this episode, we discuss some of the less obvious questions to ask when deciding who to hire. Not all digital …
Developing Processes for Creating & Publishing Digital Marketing Content
Once you’ve decided what kind of digital content you’ll be creating, it’s time to set everything in motion. Developing and following reliable, consistent processes will help you and your team …
Why Real Talk, No Fluff Matters in Digital Marketing
Real Talk, No Fluff: Episode 1 Real Talk, No Fluff is the podcast for small business owners who seek simple, straight-forward digital marketing advice. In this episode, get to know …
Over the Top (OTT) Advertising
What is OTT? The way we consume video content has seen a seismic shift over the past decade. Cable television is dying, and streaming video has become king. Over-the-top (OTT) …
Top 5 Ways to Promote your Podcast
Top 5 Ways to Promote your Podcast Podcasting is a fantastic way to get your voice heard, literally. With podcasting, it’s easier to get your personality across to the listener …
Yours (and Ours): Marketing Strategies for 2020
Yours (and Ours): Marketing Strategies for 2020 Whether or not you consider your marketing campaigns to be successes in 2019, you can?t rest on your laurels. Your competitors are going …
How to Manage Your Reputation When the Trolls Come Running
Building your company?s brand online is tough enough when you?re working to establish yourself and dealing with usual business growing pains, but what about when you have to deal with …
The Fundamentals of Digital Marketing #8: Email Marketing
By: Alexander Bussey Today, we believe it all too easy to overlook the power of email marketing. Modern marketing blogs tend to focus on content, SEO or paid search, and …
