Intro to SEO for Small Business Owners
Real Talk, No Fluff: Episode 8 Want your website pages to rank well in Google search results withOUT paying for ads? Search engine optimization, known simply as SEO, is how …
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Email Marketing Basics
Real Talk, No Fluff: Episode 7 Ever heard the phrase, “The money is in the list?” That list refers to your email list. In fact, the global e-mail marketing market …
All About the Algorithm: What it is & what it means for your small business
Real Talk, No Fluff: Episode 6 Do you think every social media follower you have sees every post you publish? Sadly, most don’t. And it’s because of a pesky, top …
How to Choose the Best Social Media Platform for your Small Business
Real Talk, No Fluff: Episode 5 Is your demographic for your business women under the age of 25? Should you be on TikTok, Facebook, or Instagram? Or is your demographic …
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Does Every Small Business Need Social Media?
Real Talk, No Fluff: Episode 4 According to Convince & Convert, approximately 233 million Americans used social media in 2021. This is a slight increase over 2020. The average daily …
Do I Really Need a Website & Things All Sites Need
Real Talk, No Fluff: Episode 3 According to research by Blue Corona, your website has 10 seconds to make an impression on your customer. 38% of visitors will stop engaging …
What is Online Marketing? (The Basics)
Real Talk, No Fluff: Episode 2 The terms “online marketing” and “social media” are often used interchangeably. But are they really the same things? We break down what qualifies as …
Why Real Talk, No Fluff Matters in Digital Marketing
Real Talk, No Fluff: Episode 1 Real Talk, No Fluff is the podcast for small business owners who seek simple, straight-forward digital marketing advice. In this episode, get to know …
Over the Top (OTT) Advertising
What is OTT? The way we consume video content has seen a seismic shift over the past decade. Cable television is dying, and streaming video has become king. Over-the-top (OTT) …
