What is a Pixel? What does it track?
What is a Pixel? If you’ve spent any amount of time marketing your good or services on the internet, you’ll have come across the term ‘tracking pixel’ or sometimes just …
Google Analytics Key Term Definitions
Google Analytics Understanding your Google analytics is key to understanding your clients and how they interact with your website. The data will also give you clear indications if your paid …
How to Set up Google Analytics
How to Set up Google Analytics In a world driven by data, it is important you have control of your Google Analytics. Google Analytics gives you a snapshot of your …
Branding Your Company
Branding Your Company Before we begin the process of branding your company, lets first look at the definition. Branding according to the Small Business Encyclopedia is “The marketing practice of …
How to Create a Social Media Policy
Social Media Policy As business owners, there never seems to be enough hours in a day to get all the tasks accomplished on our list. The never ending list of …